Rethinking the way we travel
What if you could wake up one day & decide to visit the Colloseum the next hour?
How about witnessing a spectacular view of Petra?
TEAM MEMBER : Yutian Wu
MENTOR: Blake Hudleson
DURATION: 10 weeks
MY ROLE:
Branding, Design Strategy,
User Research, Branding, Prototyping
Exploring the scope of VR Travel
What is traveling to historical places all about?
Traveling with friends and Companions
Diving into the past and stories
Interacting and living like the locals
Need to improve the experience of visiting an archeological site
Old archeological sites have become physically inaccessible and have started losing their charm.
There is an increasing need to preserve these sites and a need to have an efficient way to pass the stories of the past onto new generations
OPPORTUNITIES
Creating a new way to cherish, remember and experience the diverse cuture and stories of the ancient sites.
Using emerging technologies to create engaging immersive experiences for travel.
Enable people to interact with the locals and learn about their culture.
What if we could get the same experience of a physical travel at the comfort of your home?
Brand Values
Immersive
To bring back ancient sites that have faded with time
Cultural
Showcasing the historical events, ancient architecture and local lives.
Innovative
Narrating their story with emergent technologies
Logo Explorations
Iteration 1
Iteration 2
UI Framework
Job Stories
1. Experience Virtual Travel
When it’s not possible to travel, simply open the VR app, wear the VR glasses, select a destination to visit, and experience it virtually.
2. Before and After
Witness the original glory of the archeological site from back in time and how it has changed over time
3. Live like the Locals
Interact with the locals at the destination. AI powered interactive bot giving an essence of knowing the locals closely
4. Check the most popular experiences
Get an overview of most visited destinations across the world & see which destination experience is trending
NEXT STEPS
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Customization of VR travel
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Making ‘Interacting with locals, more personal and realistic
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Real-time experiences
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Re-creating this experience in 3D space